Superheroes in the Field

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Robyn O'Brien

2009 Superhero for Earth Award

A former financial and food industry analyst, Robyn O’Brien has been called “food’s Erin Brockovich” by the New York Times and Bloomberg. She triggered an allergic reaction in the food industry when she asked: “Are we allergic to food or what’s been done to it?” Today, she is a sought-after advisor and speaker, inspiring organizations and individuals to engage in the “New Food Economy.” 

Robyn has worked in the food industry for almost twenty years, first as a financial analyst on a team that managed $20 billion in assets, then as an advisor to the industry, analyzing the impact that our food system has on the health of our families, companies and our economy.

The early years of her work are documented in her bestseller The Unhealthy Truth. She became recognized around the world after her TEDx talk in 2011. That talk was viewed by millions and translated into multiple languages.

In the last ten years, she has helped to lead a food awakening among consumers, corporations and politicians. Food companies responding to Robyn’s work include Target, General Mills, Kraft, Coca Cola, Burger King, Chipotle, Nestle, Compass Food Group and others. She has worked with members of Congress, governors and other political leaders.

Robyn’s unique ability to leverage years of financial and analytical research with insight gained as a mother of four has made her a force for change.